Well, Disney certainly isn’t a casualty of the pandemic. With everyone stuck indoors around the world, its streaming platform has managed to surpass expectations and climb the mountain to 100 million-plus paid subscribers.
Bob Chapek, Chief Executive Officer, The Walt Disney Company, said: “The enormous success of Disney+ – which has now surpassed 100 million subscribers – has inspired us to be even more ambitious, and to significantly increase our investment in the development of high-quality content.”
The streaming platform, which recently launched new channel Star for i
ts subscribers containing more mature films and TV, has enjoyed significant growth since launching in the US in 2019. It has since rolled out rapidly across Canada, Australia, New Zealand, Europe, Latin America, and most recently, Singapore.
Chapek told senior Disney figures that ambitions have evolved as a result of Disney+’s success and that its “direct-to-consumer business is the company’s top priority” with its “robust pipeline of content” continuing “to fuel its growth.”